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Cheval Quancard
Carefully preserved family records attest to the Quancard family's long history in and around the city of Saint-André-de-Cubzac in the Bordeaux Region. These records refer to Jean QUANCARD, a landowner in the small village of Saint-Antoine, near Saint-André-de-Cubzac, during the trying times of the late 18th century.
It was Jean's son Pierre, nicknamed "Petitout" due to his small size, who would establish the family tradition for generations to come. In 1844, Pierre QUANCARD, distiller and brandy maker, founded the original wine shipping firm of "QUANCARD et Fils." History has handed down the image of a tireless and eminently knowledgeable man on horseback, scouring the countryside for some of the exceptional wines to be found in the Bordeaux vineyards. Pierre's two sons would also have a fate quite out of the ordinary.
The elder son, Jean, had in fact two careers, one as a banker and the other as an elected official. This man of action was President of the Crédit Agricole de la Gironde, mayor of Cubzac-les-Ponts and local government council member. He also ran the family business with tireless energy. The younger son, Eugene, could buy and sell as no one else. He was an expert wine taster and a tireless traveller, going all over the world with the same sort of drive he later applied to agriculture. His travels took him, among other places, to Portugal, where he received a medal from the hands of the king in recognition of a study he carried out on the country's vineyards. Eugene unfortunately died at a young age from pleurisy caught while working in the family wine cellars. This was not, however, before having passed on much of his encyclopedic knowledge to his son Marcel, born in 1869.Marcel has left behind the memory of a brilliant jurist (for a brief while, it was thought he would become a magistrate) and a man of science whose oenological experiments left their trace on an entire era. Marcel was a great humanist with an insatiable curiosity. He spoke 5 languages fluently and learned Hebrew at the age of 82 !
His son, Raoul, inherited the family's legendary energy and struck all those around him as a man of action and character. It was Raoul who played a key role in bringing the family firm to the very forefront of Bordeaux wine merchants within a few décades. He moved the company, then called "les Fils de Marcel Quancard" to its current location. Several years later, he associated a new logo, depicting a horse, with the company's image in hommage to the spirited horseman who started everything.
In 1985, the firm decided to take this new definition of their corporate identity to its logical conclusion and changed their name to CHEVAL QUANCARD.
Cheval Quancard
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